By Mana Williams. 5-7 Minutes
Plagued by unimaginative closed sourced business enterprises like Sky Television and Freeview, what does the future hold for Television? This blog chats about the progressive evolution of the TV and where it has come to and also the problems television is causing our generation today.
Sky television is a significantly stagnant business, unchanged by modern advancements, we are living in 2017 with television that is from ten years ago. Channels we can not access without outrageous prices, like sky box office on demand, and it all seems nonsensical to even think that it all still exists! Lest we forget about My Sky which allowed us to record shows. Remember the novelty of the first time you were able to pause and rewind a show if you needed to go to the toilet, or if there was someone at the door? It was like we earned the right to be able to do that when videos have always allowed us to do so.
Let’s talk quickly about the video world. We have gone through video tapes. The VCR situation where you would have to rewind for hours on end to get back to the beginning of the video. But it was immersive, people would have the ability to control their user experience. The expansion from this came in the form of DVD’s which were condensed disks of glass that would reflect light as an image and be projected onto a screen. This allowed us to quickly skip to any part of the film within seconds, improving our user interface. Post-current we see media sites online such as Netflix, Putlocker, Lightbox, 123 Movies, all assuming the roles of the DVD. The result from this is that we have the ability to skip across to different movies and watch different episodes all from our laptop. Once again media is made easier to digest and the user’s interface made more simple. Today we have the likes of Chromecast and Apple TV giving us uninterrupted access to use our online media sites like Netflix and Youtube whilst connected from our laptops to our Televisions.
It’s this last step that makes it all interesting because we are faced with a generation who has progressively stopped watching normal television. The exorbitant prices set out by companies such as Sky Television make the network unreachable. Needless to say, that Sky has a lack of new shows or new movies. Not to mention the poor user interface allowing people to skip ahead to their favorite show, or watch any movie without it costing $9.99 per viewing.
So what issue do you see?
We are living in a world where all of our media has become more and more user-friendly, so much so that often we come to a point where we realize how lazy it’s making us become or how antisocial we are when sitting in a lounge full of our friends or family. Television has become another way for us to dull our senses, to feel less and digest more. It’s food for our eyes and now we can put on the food that we like faster and more accessible than ever before.
How do we fix it?
An effort, which many people in my generation lack, is what is needed. To pull away from our devices and sit without bringing them to the table, at least for a while. The temptation of going to our phones or staying by our computer screen whilst others conversate for many people young and old has never been more of a chore. That’s sad. It’s almost like you could be considered old fashioned if you sat throughout an entire sitting with friends and never once pulled out your phone or immersed yourself into a television. This is not to say that it is entirely a bad thing that we have a television to divert our attention into. For some people, it is a place they can escape. Not everyone wants to have conversations all the time, but you need to ask the question, do the positive effects outweigh the negative ones?
But hey! Who doesn’t love a bit of explosive commentary during a Michael Bay film?
This was today’s little journey. As always…
Thank you for checking in.